Thailand readies for its close-up

While the leisure tourism market continued to fluctuate the past four months, another segment stole the limelight based on consistent demand.

Taweesak Wanichcharoen, director-general of the Tourism Department, said international film crews had 93 projects shoot in Thailand from January to April this year, generating 1.01 billion baht. Of the total, 35 film productions took place in April alone.

The total last year was 122 international film crews, which contributed almost 5 billion baht to the local economy, according to the department. The top markets that generated the highest revenue were from the US, the UK, China, Singapore and Germany, respectively.

Mr Taweesak said revenue from international productions still has potential to reach 5-6 billion baht this year thanks to the improving viral situation and Thailand’s reputation for being able to maintain safety…