The Tourism Authority of Thailand, well known for its glowing predictions, says that international travellers coming for the new Hua Hin Wellness Sandbox will spend on average twice as much as other tourists coming to the country. They believe that visitors to the first Wellness Sandbox of Hua Hin and Cha-Am will attract higher-spending tourists that will spend an average of 109,400 baht per person per trip.
Data from the Ministry of Tourism and Sports shows that before the Covid-19 pandemic in 2019, tourists to Thailand spent an average of 48,580 baht per person, per trip. Locations in Thailand, like the north of Koh Phangan, show that travellers are willing to pay substantially inflated prices for accommodations and services that fall under the wellness category.
But they’ve got to come first.
Earlier this month it was announced that Hua Hin and Cha-Am would be a new location…
