Beyond Meat signs long-term agreements with McDonald’s, KFC parent

WASHINGTON: US plant-based meat substitute start-up Beyond Meat announced Thursday it has signed partnerships with fast-food giants McDonald’s and Yum! Brands, the parent company for KFC, Pizza Hut and Taco Bell.

The “strategic” agreements will cover a three-year period for McDonald’s and “the next several years” for Yum! Brands, according to two separate statements from Beyond Meat.

Beyond Meat will be the main supplier for the patty in the McPlant, the plant-based burger currently in testing phase in McDonald’s restaurants around the world.

The two companies, which have worked together since 2019, also plan to work together to explore and develop other menu items, including…