Why Do Thais Prefer Line Over WhatsApp, Telegram, and Signal?

People around the world can communicate with each other in new ways thanks to technology. Mobile messaging apps are one of the most common and easy ways to communicate, with features like text, voice, video, stickers, emojis, and more.

Different regions have different preferences for messaging apps, based on their features, users, and cultures.

In this article, we will explore some of the biggest apps behind global communication in different regions and try to understand why Line remains one of the biggest communications apps in Thailand.

Line VS other communication apps

Line is a messaging app from Japan that has grown in SouthEast Asia, especially in Thailand, where it is the most popular online communication channel.

Line is more than just a messaging app, it also has social networking, gaming, e-commerce, and digital payments. The company also uses its large user base to offer…