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Friday, May 3, 2024

To use rather than collect, the second coming of NFTs

Starbucks is one of the companies that sees a useful future for NFT digital collectibles

NEW YORK – NFTs have been called everything from fads to outright scams, but early adopters see a future for them as uniquely useful tools for business, health and the arts that goes beyond mere digital collecting.

The non-fungible token (NFT) craze, just over a year old, has given the world works that have sold for millions and includes collections from the “Bored Ape Yacht Club” to an image of a naked Donald Trump following his 2020 election defeat.

This booming world of digital assets has opened up a new market into which tens of billions of dollars have been poured, while also provoking discussions about how they could be useful in the…

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