Kindryl, or Kyndryl (NYSE: KD), is the world’s largest provider of information technology infrastructure. Releases the latest information from the ASEAN 2022 Digital Transformation Study, a collaboration between Kindrill and technology research and business consulting firm Ecosystm. This research aims to demonstrate business priorities. including technology trends and sustainability goals of various ASEAN organizations
500 senior executives from across the ASEAN region participated in this research. The results show that environmental, social and governance (ESG) awareness is growing exponentially in the region. with some industries being the leaders in this field. will pay more attention to sustainability
But it lacks a holistic strategy and is facing problems with how to integrate data to target, along with external challenges such as tighter regulations. The results indicated that Although ASEAN organizations recognize their responsibility to balance sustainability and profitability, But there are still a number of challenges that prevent organizations from setting and achieving sustainability goals.
Several important insights were discovered from this study. which reflects the status of sustainable organizations in ASEAN, including:
- Sustainability is a top priority of any business.
The study found that 77% of ASEAN organizations are focusing on sustainability. These organizations are driven to develop themselves and express their ESG consciousness through action and investment. Whether in terms of customers, investors, and government sustainability regulations, however, many organizations are trying to achieve their sustainability goals without any strategic support, with only 23% of ASEAN organizations having a sustainability strategy.
- Many organizations still lack holistic sustainability strategies.
Most organizations focus on budgeting for sustainability initiatives. But it does not focus on the skills and information needed to support those initiatives. Only 4% of organizations across the ASEAN region have a holistic strategy and are focused on tackling external challenges and challenges. facing challenges such as managing ambiguous frameworks.
- Customers and investors are the drivers of sustainability.
Meeting the needs or expectations of customers has become the norm for any successful business today. and has expanded its scope to meet the needs of environmental and social consciousness as well. Therefore, it can be considered that most Customers tend to drive organizations more environmentally and socially responsible than regulations. especially in the Philippines, Indonesia and Thailand.
- The top challenge for any sustainability startup is data.
The study found that the main obstacles to sustainability programs in ASEAN included 60% operating costs, 55% availability of data, and 50% lack of human resources directly responsible for this. It can show that corporate sustainability initiatives are still in their early stages. In today’s data-driven world It is highly likely that organizations will have access to the information they need for sustainability efforts. But these are not often integrated into data strategies. Whether to specify the correct data set Collecting the necessary information throughout all operations and using analytics tools to get accurate insights.
- The media and telecommunications industry is a leader in sustainability.
Although sustainability initiatives are not yet mature, But there are some industries that are strategic leaders. In sustainability initiatives, for example, Media & Telecom and Energy & Utilities are among the fastest growing industries. These businesses are therefore incentivized to adopt sustainability practices to reduce costs and future survival. for other industries that initiated small environmentally friendly projects also found success in the early stages. This includes the retail industry focused on reducing the use of plastics for packaging and sourcing local raw materials to reduce carbon emissions.
Alrich Loffler, Chief Executive Officer of Ecosystm, said that for today’s developed economy, The relevance and success of an organization will be measured both in terms of financial and environmental terms. This has become an impetus for the organization to appoint sustainability management positions. and focus on the growing importance of sustainability skills for future employees. This research reinforces that A continued lack of information will impede corporate sustainability planning.
“While sustainability is an important part of many businesses in ASEAN, there is still a lot that needs to be done to strengthen sustainability capabilities. and increase insights into what data organizations have access to and identify gaps between data to help support organizational sustainability goals.”
Kannawan Sakulchittacharoen Managing Director Kindrill Thailand and Vietnam said that with the forecast that ASEAN will become the world’s fourth largest economic region by 2030, businesses in Thailand need to be responsible for balancing emissions. A net zero greenhouse gas future is an inevitable long-term plan, and keeping the business alive is also an important short-term plan.
“We strongly believe that sustainability success depends on the ability of an organization to integrate its people. How many processes and technologies can achieve common goals? and to achieve this goal We need to focus on our people as much as possible. and instilling sustainability principles in the corporate culture at all levels.”
For Kindrill, the ESG strategy is at the heart of the organization’s mission to be a company driven by sustainability goals. Kindrill’s strategic aim is to continue to expand its cloud business to achieve an estimated 22-39% increase in energy efficiency. Circulating in all company data centers It aims to grow to 75% within the next few years.
