Hoskin hopes that these technologies will assist Thais in becoming acquainted with a cashless society.
“It is another payment channel option that we [IKEA] would like to provide to our customers. We can now pay using a credit card, a QR code, or a mobile app. We are also thinking about improving our other financial options, such as instalment payments, so that customers can afford IKEA products,” she said.
IKEA Sukhumvit, the fourth store in Thailand of the Swedish brand, is easily accessible by public transportation. The 12,000-square-metre floor space is divided into four zones, and offers a selection of up to 8,254 products, with more than 4,000 available for cash and carry.
These include a showroom zone designed specifically for the urban lifestyle, a market hall with over 3,000 items in the same…
