CRC eyes omnichannel summit
Firm to expand product offerings
Central Retail Corporation (CRC), the SET-listed retail arm of Central Group and the country’s biggest mall operator, vows to raise the bar in terms of its retail competitiveness next year, particularly through the omnichannel platform.
Nicolo Galante, the company’s president, said on Wednesday the company wants to become Thailand’s No.1 omnichannel platform for lifestyle brands.
It plans to double the number of product offerings via online channels to 2 million items in 2021, and expand to 2-3 million items in 2022.
In addition, the company plans to launch Central App, a shopping application…
