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Monday, May 6, 2024

Bangkok Post – TAT expects more trips to drive income

Tourists visit the Grand Palace and the Temple of the Emerald Buddha on Wednesday. (Photo: Somchai Poomlard)

The Tourism Authority of Thailand (TAT) aims to increase tourism revenue in 55 secondary provinces by 20%, with a total of 91 million trips this year, although the target lags the goal for key provinces.

For the first nine months of last year, the 55 secondary tourism provinces attracted 73 million trips out of a total of 185 million, tallying revenue of 169 billion baht. Projected domestic revenue for the full year is 900 billion baht.

Somradee Chitchong, deputy governor for domestic marketing at TAT, said even…

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