“A Dtac-True merger is likely to cause fierce competition in the short term in an expansion of the customer base. However, the limitation in supplies will cause a bottleneck at least in the first half of 2022.”
The top five brands in Q4
Samsung retained the first place even with a shortage of the A-series model. Promotions and incentives were focused on flagship phones that increased the sales of the Galaxy S21.
Xiaomi jumped into second place due to a recovery in the delivery of the Redmi series. The firm tried to expand its offline platforms by opening 13 new Xiaomi stores in December.
Apple grew both year-over-year and on-quarter with the iPhone 13 even amid a shortage and high prices of the iPhone 12 Pro and iPhone 12 Pro Max.
Oppo also witnessed a tight supply of affordable 4G smartphones. Meanwhile, its mid-range Reno 6 was well-received but sales of the Reno 6 Pro…