“Robin Hood”, an app for the little ones Thai food delivery platform Revealing the results of operations in the first year that the service is officially open It has been well received from stores and customers who use the application. until able to create a leaping growth in all dimensions With more than 2.3 million registered customers, more than 164,000 restaurants served on the platform, and over 26,000 ride-delivering riders, it’s set to continue raising funds to expand its services. climb and answer all the needs of people’s lives
The management team is also ready to continue its intention to help Thai entrepreneurs through 3 new non-food businesses, namely accommodation booking services. air ticket Travel activities, car rental, insurance (Online Travel Agent) to expand the customer base of users Ready to enhance the job for the rider through the service of ordering products from supermarkets and stores (Mart Service) and delivery service (Express Service). “Robin Hood” also plans to raise funds to increase Platform Capabilities aim to be “Super App Thai Nationality” that is ready to serve as a regional player (regional player) by 2022
Mr. Thana Thienchariyat President of Purple Ventures Company Limited, the developer and provider of the Robin Hood platform, said, “Over the past one year since Robin Hood launched the Food Delivery platform officially, official From the beginning, wanting to help “little people” to survive during the Covid-19 crisis. With no restaurant GP fees, our platform has been well received by users.
Especially during the second lockdown in the middle of last year, we have taken special measures. “Free delivery on all orders during lockdown” to help alleviate the suffering of people in society This campaign has become an important turning point that allows Robin Hood to grow by leaps and bounds in all dimensions. Ready to create money circulating in the economy during difficult times. And it is another sector that joins together to help support Thai society to continue moving forward.”
“And looking back over the past one year, Robin Hood has been learning things through trial and error and discovers five key lessons:
- Platform customers will be a key force in guiding Robin Hood into a super app in the future.
- platform of “Help and be kind” to each other when we focus on helping people. It will attract people, whether it be customers, shops and riders who are kind and value the “Helping and gracious” come together, which will be the key to enabling the platform to continue to grow.
- The joy of doing the impossible can happen. It reflects the origin and identity of Robin Hood today.
- Olympic standards are when thinking of doing something to think about the Olympic standards. in order to obtain results that meet international standards
- The way of secondary boxing that does not intend to compete for No. 1 with a strong market leader But try to find a market position that is a “second boxing” in order to create a clear position on the platform. Robin Hood chose to penetrate the small-store market by not thinking of GP until it became the image of the platform users today.
Mr. Sihanat Lamsam, Managing Director of Purple Ventures Company Limited, said, “Robin Hood’s next step We are still committed to helping Thai entrepreneurs in more dimensions. In addition to the food delivery business We are preparing to expand the Robin Hood platform into 3 new non-food businesses, namely:
- hotel booking service air ticket Activities, car rental, insurance (Online Travel Agent) hopes to be another alternative and help SME entrepreneurs not have to bear the increased cost of using agents to sell rooms through online channels.
- Ordering service from supermarkets and shops (Mart Service) to help increase sales channels and serve as a bridge for entrepreneurs to meet Robin Hood customers who are buying power and ready to buy quality products.
- Pick-up service (Express Service) on-demand to support the rapidly expanding e-commerce business.
“In 2022, Robin Hood’s start-up food delivery business will expand its scope of service to other provinces. By preparing to pin a pilot in 3 popular tourist provinces, namely Chiang Mai, Phuket and Chonburi, which are potential areas with high demand for food delivery services. Along with increasing the potential and quality of the store, and the rider aims to improve the customer experience, adding more features to meet the needs of customers. Focus on supporting and helping stores that help customers.
In addition, we are also preparing to combine the power of cooperation with companies in the SCBX group such as Auto X, Card X, Data X, SCB Tech X, etc., in customer acquisition, as well as bringing data to extend credit and other financial services. other, advertising, doing promotions with customers for the best benefit of the store and its customers
We are also planning to raise funds to increase the platform’s capabilities and to focus on improving the service. paving the way for being “Super app of Thai nationality” that is ready to serve as a strong regional player (regional player) ”
The interesting path of Robin Hood. It will make an interesting change in the delivery and digital payments industry. If you can fully transform yourself into a Thai national super app Can compete with foreign competitors. It is an important mechanism for the future to be able to compete with international standards.
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