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Monday, May 6, 2024

[Turning point] How a visit to Thailand markets helped these entrepreneurs build ecommerce unicorn Zilingo

The local markets were a few of the things Ankiti Bose loved about Thailand and Southeast Asia. During one of her visits to Bangkok, she saw that several small players had the best things to offer, but they did not have any access to digital platforms and could not effectively market themselves online. 

While she was thinking of solving this problem after returning to India, she met Dhruv Kapoor at a friend’s party. 

Ankiti, who was then working for Sequoia Capital, and IIT Guwahati alumnus Dhruv, who had worked for Yahoo and Kiwi Games, were equally passionate about building a technology-driven consumer Internet business, with a focus on scalability and localisation.

The duo decided to start Zilingo in 2015. 

Initially, the Singapore-based startup wanted to bring different large and small businesses online. The platform had onboarded over 1,500 sellers in Thailand and Singapore who…

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