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Saturday, May 4, 2024

Toyota sees a ‘bright future’ from 2021

Toyota factory in Chachoengsao produces batteries for Toyota hybrid cars. Toyota Motor Thailand

Toyota Motor Thailand expects a “bright future” for the Thai automotive industry may begin in 2021 though the year started with a new Covid-19 outbreak as the Japanese car maker sets an ambitious target of 15-23% growth in sales, with its environmentally-friendly campaign to play an important role in stimulating new purchases.

Among its marketing plans is a move to awaken prospective buyers to all types of electric vehicles — battery electric vehicles (BEV), hybrid electric vehicles (HEV) and plug-in hybrid electric vehicles (PHEV) — all of which, together with other efforts to reduce pollution, will help Toyota complete its goal to reduce carbon dioxide emissions by 90%, compared with the level in 2010, said…

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