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Tuesday, April 30, 2024

Thailand looks to Indian weddings to boost tourism revenue

BANGKOK : Thailand hopes to boost its tourism revenue to between 600 billion-700 billion baht ($16 billion-$19 billion) by year-end, by targeting high-spending groups like Indian wedding parties and honeymooners, a senior tourism official said.

Famous for its white-sand beaches and nightlife, Thailand hopes to tap into “pent-up demand” from the multi-billion dollar Indian wedding industry, Tourism Authority of Thailand deputy governor Siripakorn Cheawsamoot told Reuters in an interview this week.

“Data from the last two years showed that many Indian couples got married, but couldn’t find honeymoon locations … or held back on getting married because they wanted to have their reception overseas including in Thailand,” he said on Tuesday.

Foreign tourism revenue from January to Aug. 28 came in at 186 billion baht from 4.2 million visitors, and 10 million arrivals are expected for…

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