Thai hotels up their long game during COVID-19

With the accommodation sector heavily impacted by COVID-19, hotels in Thailand have been looking to alternative income-generating strategies and initiatives to help them through the ongoing pandemic – some of which may become regular revenue streams in the long run.

While the Tourism Authority of Thailand (TAT) has provided support such as in its organizing of promotional campaigns like the ‘Expat Travel Bonus’ and ‘Expat Travel Bonus, the Healthy Journey’ in 2020 that aimed to help boost sales, hotels have introduced creative ways to add new revenue channels to traditional room, food and beverage and meetings/events operations.

Hotels that remain in operation consistently post, often on a daily basis, Facebook updates promoting room deals, food and beverage…