Lion’s share from domestic market
The Tourism Authority of Thailand (TAT) expects the Songkran holiday to generate total revenue of 18.5 billion baht, with domestic trips exceeding the 2019 level based on pent-up demand.
TAT governor Yuthasak Supasorn said many Thais are planning to travel to their hometowns to celebrate Songkran after holding off for three years during the pandemic.
The TAT estimates the Songkran holiday could generate 13.5 billion baht for domestic tourism based on 3.81 million trips, exceeding the 2019…