TAT and Fliggy Strengthen Partnership for Thailand’s Tourism

The Tourism Authority of Thailand (TAT) and Fliggy, a leading online travel platform and wholly-owned subsidiary of Alibaba Group, have signed a Letter of Intent (LOI) to strengthen their partnership and enhance cooperation in promoting Thailand’s tourism and improving Chinese tourists’ quality travel experiences in Thailand.

From 1 January to 22 November 2023, Thailand welcomed over 3 million Chinese visitors, thus making it the second largest tourist market after Malaysia.

TAT and leading online Chinese travel platform Fliggy sign Letter of Intent

The Tourism Authority of Thailand (TAT) and Fliggy, a leading online travel platform and subsidiary of Alibaba Group, signed a Letter of Intent (LOI) to strengthen their partnership. This aims to enhance cooperation in promoting Thailand’s tourism and improving Chinese tourists’ travel experiences in Thailand. The LOI was signed by…