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Saturday, April 27, 2024

Smartphone sales set to rebound soon

Visitors browse around Mobile Expo 2023 which is being held at Queen Sirikit National Convention Center until Sunday.  SUCHIT LEESA-NGUANSUK

Thailand’s smartphone market is expected to rebound in the second half, supported by strong demand in the premium segment that is less affected by economic woes, say industry pundits.

Bundled packages with instalment payments stretching up to 60 months are expected to improve purchasing sentiment.

South Korean electronics giant Samsung recently launched its new Galaxy S23 flagship smartphone.

Pre-orders for this premium handset are 130% higher than for the previous model Galaxy S22, reflecting the fact that demand for high-end smartphones remains strong, said Wansiri Fitschen, senior…

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