The Thai league broadcast rights has attracted bids of just about 50 million baht, the Football Association of Thailand (FAT) said on Tuesday.
Thai League Co acting chairman Korrawee Pritsananantakul told Thai League 1 bosses during a meeting that a bid of 50 million baht was well below the FAT’s target.
AIS’ two-year contract with the FAT ended this year as the company paid the FAT about 400 million baht a year. During its peak, the FAT reportedly received more than one billion baht for the broadcast rights.
With such a low bid, it was proposed at Tuesday’s meeting that the 16 Thai League 1 clubs jointly manage their own commercial and broadcast…