Pomelo, Southeast Asia’s Leading Omnichanel Fashion Platform Announcing the launch of Prism., a brand of integrated solutions to the needs of brands across Southeast Asia. technological capability and marketing expertise To grow another brand in the region under the name Prism. To help brands in enhancing their business and driving growth by using Pomelo’s knowledge and experience.
According to reports from Google and Temasek, even under the epidemic situation, But the digital fashion industry in Southeast Asia is growing by more than 22%, with Gross Merchandise Value (GMV) reaching $25 billion in 2020 and it is estimated that will grow by leaps and bounds up to six times the current market. with a value of about 100 billion US dollars. Clearly, the fashion industry has huge potential to grow. Therefore, both Thai and international brands can grow with support from Prism.
Prism. was built to support the growth of brands with Pomelo’s product, marketing, experience and wealth of data from over 40 million consumers across Southeast Asia. Make brands have a complete strategy Ready to grow together and recently Prism. has started serving famous brands like Urban Revivo and Levi’s as well.
Prism’s needs. It’s not just a matter of information. but also want to build strong relationships with colleagues By providing the best fit for brands to stand out in the fashion industry and deepen customer relationships. which will offer brand-centered services Pomelo’s online-to-offline shopping feature allows customers to shop from ecommerce platforms like the app. To try products and pay only for the items you like at the brand’s physical stores in Thailand, Singapore, Indonesia, Malaysia and the Philippines.
Beyond that, brands can also take advantage of omnidirectional marketing. Branding consulting, full studio service for creating good quality content, using social media in various channels suitable for target audience, extensive KOL and influencer network, and effective marketing to meet the needs of customers as well
Prism.’s service also includes the purchase and sale of goods. Whether it’s designing, manufacturing and sourcing the best fabrics This allows brands to gain critical insights to forecast trends, develop products, designs and sizes. Technology capabilities like machine learning can also help brands get the right recommendations. Help increase the ability to compete in the online product market.
The post Pomelo launches Prism. A new brand of service. hoping to help brands reach more customers appeared first on Thumbsup.
