Would you buy yogurt drink from a teen selling it at an intersection because they were wearing a school uniform? Yogurt drink dealers across Isaan train teenagers who are no longer students to dress up in a school uniform to increase sales. Do people passing by tend to buy out of pity?
By Wipawee Chunsamruan
It’s a scorching afternoon. Drivers are hurrying to beat the light. Three, two, one – the traffic comes to a full stop.
Their moment has come again. The hawker quickly fans out among the vehicles. Touting their wares and among them; one can be heard in particular.
“Hello! Yogurt drinks! Would you like some yogurt drinks?” shouts 19-year-old “Kong,” making a deep, exaggerated bow to each car. He does this in hopes of selling all his yogurt drinks by the end of the day.
Kong is always accompanied by his trusty light blue tote bag and his dark blue cooler that keeps…
