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Phuket tourism on road to recovery

Tourists flock to the Old Town area of Phuket in November, 2022. (Photo: Achadthaya Chuenniran)

Having endured the ravages of the Covid-19 pandemic for more than two years, Phuket’s tourism is bouncing back, welcoming more than 2.3 million visitors and raking in at least 127 billion baht in tourism revenue during the first ten months of 2022.

Business operators have high hopes that international tourist arrivals will continue to strengthen this year while acknowledging it may take more than a year for the industry to fully recover.

For all its devastating impacts, the Covid-19 pandemic spurred the so-called “Phuket Sandbox”, a reopening model for international travellers, and made business operators, large and small, weather the…

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