Political parties and their supporters are using social media platforms to convey messages, attempting to woo voters at the polls next month, resulting in a fierce content war among rival camps.
Such content often features catchy mottos to highlight party policies and criticism of rival party policies.
According to creative agency Media Intelligence, Facebook and TikTok are the most popular platforms used by parties to promote their election campaigns.
Pawat Ruangdejworachai, president of Media Intelligence, said social media has an 85% penetration…
