To execute an effective employer branding strategy, and to deliver the employer branding message, the group leader has shared few tips:
- Employer value proposition (EVP): Understanding employee needs and expectations while supporting them to manage their concerns.
- Competitive compensation and benefits: LIXIL is working closely with Mercer, a company that specializes in health and benefits, investments and retirement, workforce and careers, and M&A advisory services to ensure the well-being of its employees.
- Diversity and inclusivity community: This allows employees to feel valued, heard, appreciated and free from discrimination, which in turn reflects positively on the external relationships with customers of diverse backgrounds, transcending mere internal branding efforts.
In line with global trends in Women in Leadership, LIXIL…
