[Courtesy of YG Entertainment]
SEOUL — Lisa, a Thai member of K-pop girl band BLACKPINK, showcased K-pop’s unique aspect of quickly absorbing and adapting to other cultures through her first solo music video, “LALISA.” The 24-year-old presented how K-pop could be mixed with various cultures by featuring Thailand’s cultural assets such as Phanom Rung Stone Castle and Thai craftsmanship.
Although South Korea was once a barren land for domestic popular music industries, the country’s music community has gradually developed by interacting with global fans using digital platforms. K-pop artists were able to adapt to global trends and provide unique content by familiarizing themselves with various cultural factors.
YG Entertainment said that Lisa’s “LALISA” music video surpassed 200 million views on YouTube within a week of its release. This is the shortest new…
