Melvin Chee of Malaysia-based RPG Commerce shares how a venture-building business model and data-driven mindset led his company to become one of the fastest-growing in Southeast Asia
At the onset of his career, Melvin Chee knew he did not want a typical 9-5 job. At 18, he did his first internship with a startup founded by his cousin, Fong Wai Hong, in Melbourne. He went on to also intern for Groupon Malaysia and the online learning platform Udemy in the US. In San Francisco, he got a taste of the startup life in Silicon Valley. He became captivated by the innovative culture and dreamed of bringing that experience back to Malaysia.
At age 23, Chee launched RPG Commerce, which quickly became one of the fastest-growing direct-to-consumer social e-commerce companies in the region, offering a wide range of products from clothing to health supplements.
RPG Commerce was founded…
