KCG Imperial Cookies Manufacturer Submit filing, prepare to offer IPO shares, no more than 170 million shares, appoint Bualuang Securities as a financial advisor Listed on the Stock Exchange of Thailand
Mr. Tong Teeranusornkit Executive Chairman, KCG Corporation Public Company Limited (“Company” or “KCG”) Revealed that the company is a leader in the production and distribution of consumer products. Butter-Cheese food products under the brands Imperial and Allowrie produce and distribute biscuits. And is an importer of bakery raw materials and leading western food brands around the world with experience and expertise in the food industry for more than 64 years under the vision “Leading company in presenting dairy products and gourmet foods as well as being a committed business partner For modern lifestyles” by focusing on driving business through offering products that delight the taste of quality food. as well as sourcing raw materials and selecting leading brands from all over the world In line with the lifestyles of consumers of all genders and ages both in Thailand and abroad. with the goal of being the world’s leading importer of ready-to-eat food and cheese products and is a major manufacturer and distributor of quality consumer products in Thailand
The company has strengths in products and strong brands. Have knowledge and understand the needs of various groups of consumers. There is also a product research and development team that creates pleasure for quality food tastes that correspond with the changing lifestyles of consumers at all times. Under the factory which is a strong production base and one-stop service, together with an efficient cold chain logistics system able to distribute products covering all channels across the country Both sales channels for end consumers (Business to Customer or B2C) through modern retail stores. general store online platform and sales channels for entrepreneur customers (Business to Business or B2B) to food manufacturers Hotel and restaurant operators Including exporting products to all over the world. thus creating a competitive advantage
According to Euromonitor, the company is the leader for butter and cheese products. Its market share is number 1 and its market share is in the top 5 in the group of bakery products. and biscuit products in 2021. In addition, the company There are also business alliances and networks with raw material suppliers around the world, which the company imports to distribute in Thailand. As a result, the company Strong performance over the past period
At present, KCG has 3 main products as follows: 1. Dairy Products consisting of butter, cheese and processed milk products such as ready-to-drink milk, whipped cream, cream cheese and yogurt. ) under the main brands: Imperial Allowrie and Dairygold 2. Food and Bakery Ingredients and other products are divided into 4 categories: 1) Food products consist of food ingredients such as oils. olives, ready-to-eat products meat and seafood products (Meat and Seafood), etc. 2) bakery products under the main brands Imperial such as cake flour and mix flour
3) concentrated fruit juice products under the brand SUNQUICK with a variety of flavors such as orange, mandarin and mixed fruits, etc., and 4) bakery and cooking equipment. foreign countries and 3. Biscuits product group consisting of cookie products cracker products and wafer products Under the main brands are Imperial, Rosy and Violet.
Mr. Pichet Sithi-Amnuai, Managing Director Bualuang Securities Public Company Limited, as a financial advisor, said that KCG Corporation Public Company Limited or KCG has submitted an application for permission to sell securities and a registration statement for the sale of securities (Filing) to the SEC. SEC for initial public offering of ordinary shares (IPO) on December 21, 2022
At present, KCG Corporation Public Company Limited has a registered capital of 560 million baht, divided into ordinary shares of no more than 560 million shares at a par value of 1.0 baht per share, with a paid-up capital of 390 million baht and will be offered for sale. IPO shares of not more than 170 million shares or not more than 30.4% of the total issued and paid-up ordinary shares of the Company. After the issuance and offering of newly issued ordinary shares this time with the objective of using the proceeds from fundraising Increase the potential of distribution centers and warehouses as well as expand production capacity. And the rest will be used to pay debts from financial institutions and use as working capital for operations.
