Jasmine flower prices double ahead of Mother’s Day celebrations

In the run-up to the upcoming Mother’s Day festival, people often give dear old mum jasmine flowers to show appreciation for their mother’s kindness, affection and love. But capitalism means that as the demand for jasmine has risen sharply, prices for the flower are also surging.

At the Jor Jae market today, in Pimai Sub-district, Nakhon Ratchasima, 61 year old vendor Jumnian KongKlang shared that every August 12, the popularity of jasmine garlands skyrockets. That date is Mother’s Day in Thailand, when most people take time to recall their mothers’ kindness and express their love, often through jasmine flowers.

Jasmine has become a symbol for Mother’s Day. During Mother’s Day every year in Thailand, the increase in demand for jasmine flowers leads to soaring prices.

Jumnian explained that the usual price for a kilogramme of jasmine is…