Kanebo makes it easier for men and women to take charge of their complexion
published : 1 Dec 2020 at 04:00
The revamped Kanebo counter at Siam Paragon Department Store.
Since 2016, Kanebo’s relaunch as a prestige beauty brand has come in several phases. This year, the rebranding culminates with the “I Hope” campaign and the new Unify System “On & In” skincare products.
The Japanese brand supports individuality from a gender-inclusive perspective and the skincare routine has been simplified for both men and women to take charge of their complexion.
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