The writer himself admitted that it might take more time to finish watching Startup than many other K-drama fans and fans. Because it tries to find the best in each episode to best match the experience of working in the agency industry.
Thumbsup people might wonder why the author is trying to connect the agency’s work to the start-up series, probably because society and the way these two people work are similar in many ways. Relatively independent working lifestyles Open to other parties’ opinions Proposing a job or dealing with a customer, etc.
Choosing a team that has the opportunity to grow It’s the same as choosing an agency to work with. Each of the leading Thai agencies is equally unique. Including the number of interesting agency companies in Thailand, it is as many as we have gathered for you. (List of digital agencies)
Choosing a good company is like choosing a president.
The most ridiculous question is what is being a good president? That is how we are trying to find something that is not true or not. One interesting quote from Han Ji Pyeong. Or Chief Han is Choosing to work in an agency company somewhere We chose from the profiles of the president as the good people of society. But may not be able to find funding or generate income into the company. Or we are looking for a president whose image may not be very luxurious. But can keep the business alive in this uncertain era.
Just like looking for a good politician. Good people who cannot keep the country Maintain income in the country or find investors to invest in that country Is that a good politician? (This one is based on the series It is not involved in any country’s politics) because the president who decides the survival of the company is not considered to be ineligible to be president.
Pitching is not just selling through, but creating long-term opportunities.
If you are one of the agency team, you must have pitching at work, right? Of course, if it is in a series of startups. We can see the Samsan Tech team trying to show off the strength of the business and want sandboxes to be part of it, so we have to show our technology talent as much as we can.
*** Pitching is to present our company to clients or interested investors to invest with us. This is a standard method that Tech Startup events or Incubators have organized in order to allow startups to earn money to invest or impress our company to be widely known.
So if you are part of a team that has to pitch with clients, then Not just preparing information about the company itself. But must prepare works Show all the abilities of the team Most importantly, it shows the solidarity of the team to its partners. Investors and clients see how our team can deliver the performance of the client or brand to survive.
Including the ability of the agency in which we work How unity is it to fight obstacles in the workplace? Have you ever felt that working here and working so hard compared to other agencies? He looks fun and works together very harmoniously.
If one day it feels like that Ask yourself, do you think you’re continuing to work here? Work, finance, society, co-workers or your boss?
Connection doesn’t happen when we sleep.
Many people who are outside of our circle and don’t know our true identity tend to think that The people who own the company are really nice. Big lines know a lot of people, good connections, always getting paid projects. But do you know why startups need small parties?
If it is in a big event Like startups in Thailand Tech Source Summit Which in addition to combining startups in one event There were also periods for start-up executives to meet, exchange business cards, or chat.
The formal business matching period is It might be nice for new startups to formally meet and interact with investors.
But for working as an agency Than to get into the pitch seriously each time Must rely on the connection as the main Whether it comes from the connection of the company owner From a partner Or from employees in the company to introduce each other All are opportunities
Therefore, the company owner is not sitting in the regular office, let us go and talk. That was because he had to go out and find connections to build the survival of the company. Another thing that employees generally feel uncomfortable with is Why is the company in trouble? The President looks so rich.
Did you know that a good image of the company owner is to look like rich? It is true that in this era, the owner of the BTS seat company Motorcycle racing to talk to work looks really cool for company employees together. But for the serious business negotiations Having a good image, dignified, can help build confidence for capitalists who want to work with us.
The competition does not have a brother-sister.
Although we can see the competition of the two brothers Won in Jae and Seodal are always present, and it’s always frustrating and angry when In Jae always gets better. Both rich father A luxurious way of life Projects that make big money But do you know that there is no easy opportunity?
In business as well Even though we see Company A’s management has a very good relationship with Company B, when business matters get involved, they don’t see Company A and B do it together, but instead see them as more like competitors. That is why Why is there news about cooperation between companies in the same industry? People do not believe that there is no benefit behind. Because in the business world, there is no word on how to get anything for free.
Marketing terminology about startups you should know
Subject of vocabulary whether being in the industry of an agency or start-up They must be used in all necessary situations. Because no matter what situation we are in But accidentally, a co-worker or company president spoke in the middle of the meeting and we accidentally didn’t understand what he wanted to convey. It will be difficult to find an answer so the conversation will continue. Today we have included words that are often heard by people talking about it.
Accelerator or Incubator: Both words, despite their meanings. Like accelerators or nurturing, but in a startup scenario, that means programs created to help small companies. Or startups to grow
Burn rate: The rate at which the burning speed of silver is burning. Because in general, startups in the early years Then the loss before the capital as well Therefore, the person he will invest in, he wants to know that in a month, a year, how much we need
Minimum Viable Product (MVP): Refers to the original version of the main product or prototype, the more we develop this prototype product to grow or can be versatile when It means the opportunity of income that we will have that.
Scale up: If it is in the business corner, it will be able to grow further. Both in terms of the larger business size Bigger market opportunities More fields of business
Valuation: Valuation of a company. Which if we do business in which industry May have to try to compare the Market size and Growth Rate of their business that has the revenue growing. Estimate your current and future expenses. How much more I can grow To use the budget in management in other departments Appropriately
Viral Marketing: Viral Marketing Or what brands like to do. Viral marketing is a marketing strategy that allows customers to tell each other without much advertising. It also calls the credibility better than any strategy that tries to break out of the fight.
Follow Your Dream: Follow Your Dream A word of encouragement for startups who have entered the SANDBOX competition is an initiation competition for successful seniors to help the younger generation and become the largest startup incubator in Asia. (Accerelating Center, an institution to help invest, train, build a network)
The last thing I want to leave is Good employee relationship Not just working together to complete a piece Rather, it is accepting the habits and opinions of our friends, whether we are in harmony or arguing. If you keep calm and accept the opinions together until you reach a conclusion in the middle, it should make your work smooth in the future. Also known as eliminating “bugs” today to reduce future conflicts.
