Trailblazers is an MBW interview series that turns the spotlight on music entrepreneurs making waves in their local markets, who have the potential to become the global business’s power players of tomorrow. This time, we speak to artist and producer Pollakit Srisamut (aka Lunaticfluker), one of the co-founders of prominent Thailand-based record label and media company YUPP! Entertainment. Trailblazers is supported by Believe.
With 54.5 million internet users and an internet penetration rate of 77.8% of the total population (as of January 2022), Thailand’s digital music business shows a lot of promise.
Spotify has been available in the market since 2017, and in 2021, media giant GMM Grammy launched what was claimed to be Thailand’s first localized streaming app (in partnership with Tuned Global).
One streaming platform in particular that stands out for its reported reach in the…
