The slide from trend to cliche is a subtle one, and whether or not Bangkok’s nightlife scene has had enough of gimmicky “secret bars,” people keep opening them.
Tucked past a fire exit in an upscale mixed-use project off Soi Sukhumvit 39, Bar 335 serves sleek and competent cocktails that aim at innovation but may appeal most to those who enjoy the thrill of the hunt.
Created by sole proprietor Throntan “Pae” Siriwittayacharoen, formerly found behind the bars at Thonglor joints – Thaipioka and Liberation – the bar’s hope rests on word of mouth, as there’s neither sign nor apparent marketing effort.
Named after Pae’s favorite Larry Carlton song, Room 335, Bar 335 kinda popped out of nowhere recently inside a minimally lit space just past an escalator on the ground floor of Metropole 39. Minimalism of the Japanese variety, Pae says, drove the…
