The global e-commerce growth rate in 2023 is projected to grow by 10.4 percent, pushing global e-commerce sales to the $6.3 trillion mark outlined in the Global Ecommerce Sale Growth report. E-commerce in Thailand is expected to grow 13 percent this year.
According to experts from the Thai E-commerce Association, e-commerce in Thailand will grow more than 5 times in the next three years. TikTok has seen the opportunity and is ready to drive growth by launching TikTok Shop Shopping Center in Thailand
Official launch of TikTok Shop Shopping Center in Thailand It is expected to make a big difference to the retail sector with a new shopping experience that connects brands and communities on the platform. to drive a never-ending exciting shopping experience. Including the discovery of new products, considering the price Buying products, reviewing and participating in various interesting activities.
as if it were the center of modern shopping culture where it is the crossroads of commerce, entertainment, and where TikTok people grow together. It is also the starting point to create a world-class viral, making the desire to buy products easily happen. where customers can find promotional campaigns merchandising content and access to a wide range of products that are integrated in one place
Kornnika Niwattisaiwong TikTok Shop Lead Thailand said, “We are always committed to connecting brands and merchant partners with creators and our community. So that platform users can easily find products and place orders within seconds. ready to create business success for our partners.”
Entertainment content that is full of identity, unique to each creator, happens all the time on the TikTok platform, creating a new online shopping trend known as “Shoppertainment”
“Shoppertainment in TikTok combines what makes TikTok unique, such as fun and entertaining content. Continue with product sales to help drive business success and connect product brands, traders and creators. into our community.”
endless opportunities
launch TikTok Shop Shopping CenterAccording to the Marketing Science Global Retail Path to Purchase Study of 2021 conducted by Material, the TikTok community is 1.5 times more willing to buy something they find on the platform, and 37 percent of TikTok users will. Immediately purchase items seen from the platform.
Thailand ranks highest globally in TikTok user penetration, with up to 50 percent of internet users using the platform at least once a month. And with the enormous number of users of the TikTok platform, the TikTok Shop offers brands and merchants endless opportunities to leverage e-commerce solutions. and experience Shoppertainment
Shop Center
TikTok Shop’s Shopping Center will be a one-of-a-kind shop where users can discover promotions. variety of products All orders can be easily managed in one place.
“The launch of the TikTok Shop Shopping Center will allow users to Be it a shopper or a merchant. access to the shopping area more conveniently We sincerely hope that TikTok Shop Shopping Center will bring the shopping experience to the next level for shoppers to have fun,” Kornikar explained.
She also shared that “TikTok Shop Shopping Center was developed to help merchants unlock more of the e-commerce potential on TikTok and create new and even greater business opportunities.”
Educating the community for e-commerce on TikTok is our priority. To lay the foundation for TikTok Shop Shopping Center to grow steadily in Thailand
Easier shopping, more convenient
With the launch of the TikTok Shop Shopping Center, TikTok is focused on offering a reliable, convenient and one-stop shopping experience.
The TikTok Shop Shopping Center will be located beside the Home button for added convenience for users. Ready to help the products of the store on TikTok Shop to be found more easily. Create an opportunity to increase revenue for the merchant community on the platform without additional investment.
The TikTok Shop Shopping Center enables users to efficiently search for products. It’s easier to find the right products through our search and recommendation features. This gives users direct access to shopping activities, all in one place, and allows users to view orders, shopping carts, purchase history, chat with merchants, and set address and payment details. too
drive sales
Merchants can benefit from a new ecommerce solution through Shopping Center with user friendly features. It is designed to encourage continuous purchases and increase repeat purchases.
Products in the Shopping Center are organized into different categories so that users can quickly and easily find the products they need. Both health and beauty products women’s clothing electrical appliance household items home decor, food and more. There are also flash sales. along with informing the countdown time so that you do not miss the special discounted products at that time
For traders themselves, they can monitor and track performance. Including the success of the promotion of the store through data reporting tools. which will report information on both cumulative income Channels that viewers are interested in buying products and popular trending products In an easy-to-read, user-friendly reporting format Merchants can view income information from each channel at every step of the purchase process.
inspiration for creativity
TikTok continues to foster trusted global entertainment content through a community-driven movement that continues to inspire creativity. TikTok in Thailand will continue to strive for future development.
“We will continue to provide fun to Thai people. And ensuring responsible growth in the country, TikTok will encourage Thai people to find more happiness and opportunities for growth. Aims to inspire Thai creators to dare to follow their dreams. Ready to support businesses in the country to grow and be more successful. Whatever the goals of the community are, TikTok is the space for you,” Kornika concluded.
Try using it by following this link: Seller Tiktok
