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Google ad surge drives up profits for parent firm Alphabet

Google and its parent firm Alphabet reported robust gains in revenues and profits in the past quarter from digital advertising and cloud computing services.

SAN FRANCISCO: Google parent Alphabet on Tuesday reported that quarterly profit more than doubled as digital advertising surged with more people relying on the internet during the coronavirus pandemic.

Profit in the first quarter leapt to $17.9 billion from $6.8 billion in the same period a year ago while revenues jumped 34% to $55.3 billion, led by gains in advertising and cloud computing services.

“Over the last year, people have turned to Google Search and many online services to stay informed, connected and entertained,” said Alphabet and Google chief executive Sundar Pichai.

The surge in Alphabet’s earnings comes as the tech giant faces increased…

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