Euro footie deal cheers Thais
Shoe firm secures B310m TV rights
The state-run NBT2HD TV channel will show every game at Euro 2020 live after a deal was struck at the last minute before the month-long football tournament.
Prime Minister’s Office Minister Anucha Nakasai said on Friday the US$10 million (310 million baht) broadcast rights for the European Championships had been entirely funded by the Thai division of Summit Footwear, which then handed over the rights to the government.
Thai football fans all over the country are interested in the event held every four years but no private company had secured the broadcast rights due to the Covid-19 pandemic so Mr Anucha said Prime Minister Prayut Chan-o-cha tasked him with finding a solution.
“Thai football fans can now watch every…
