Overall, the delivery business has grown exponentially from the demand for online orders. Another jigsaw puzzle to grow in online transport. is to deliver temperature-controlled products on a day-to-day basis The value of temperature-controlled transportation business in Thailand The market value in 2021 is approximately 34 billion baht, an annual growth of 8% or 5% of the total logistics market. And it is predicted that the growth of this form of transportation business will grow 8-10% in 2022.
That’s why three big companies like Thailand Post, JWD and Flash Express came together to open a new company, “FUZE POST”, a cold air freight forwarding business. Chain Express) to become a leader in Cold Chain Logistics Thailand, which will open on September 1, 2021. The first phase will focus on serving the Bangkok metropolitan area and 6 regional routes, namely Nong Khai, Chiang Mai, Surat Thani, Phuket, Trat and Bang Lamung is the main first.
For this collaboration As for the investment proportion, it has not been announced clearly because the various systems must be prepared while the customer demand is high, it must be ready to serve before the distribution of income and investments. Make customers who want to use both in the form of B2B, B2C and C2C, who are the former customers of the Thai Post and JWD, for new customers, will focus mainly on the Direct Pick-up service.
That is to call the service through the website. www.fuzepost.co.th To reserve the queue for receiving goods and plans to open a drop-off point (Drop off) to expand inter-regional transportation routes in January 2022
The target group that will use the service still a group of agricultural products Fresh food franchise business medicine and medical supplies with higher demand for this service than others
Dr. Danan Suphatthaphan, President of Thailand Post Co., Ltd., said that “Fice Post” arises from the strengths of both Thailand Post, JWD and Flash Express to drive the service of higher quality. climb Thailand Post has the potential to be an expert in door to door transport, especially over 20,000 postmen who know every area close to the community.
Combined with JWD’s expertise in temperature-controlled transportation and Flash Express’s digital management technology that meets the needs of its customers, Fice Post will be able to become a provider. Strong temperature-controlled freight forwarding services in the Cold Chain Express business.
Mr. Chawanin Bunditkitsada, Chief Executive Officer of JWD Info Logistics Public Company Limited, said that JWD has been a market leader and has been in the Cold Chain Logistics & Supply Chain business for more than 25 years. have a full body of knowledge and expertise in both Storage and management of temperature controlled products temperature control distribution center temperature controlled cargo including food supply chain management
Whether it is food production or processing, all of which require experience and expertise in quality control systems and product safety. Technology to manage temperature throughout the supply chain as well as understand the needs of all groups of consumers In the past, JWD has been providing temperature-controlled freight services to B2B customers for more than 15 years and has opened Cold Chain Express services for B2C and C2C customers for a period of 2 years under Name JWD Express
Therefore, joining forces with Thailand Post and Flash Express this time is an important step that creates leapfrog growth in the Cold Chain Express business and drives business growth in e-Commerce according to the 5-year business plan that has been laid. JWD believes that by bringing together the strengths of each partner, this time, under the name “Fice Post”, it will enhance its ability to deliver quality services. and meet the needs of various consumers in the future
“Cold Chain Express business is clearly not a market leader. There are only 2-3 players in this market, so I believe that this partnership will emerge as the market leader.”
Meanwhile, Mr. Komsan Lee, Chief Executive Officer of Flash Express Company Limited, a Thai national transportation service provider and integrated e-Commerce, the first Thai private transport company to step into an international unicorn, revealed that from the growth of the controlled freight market Temperature or Cold Chain Logistics in Thailand Flash Express sees the opportunity to enter the market in the Cold Chain business group, therefore joins a joint venture with two other market leaders to penetrate the Cold Chain Logistics market, aiming to be the market leader in Thailand and in ASEAN
We want to harness the potential of digital technology that we have. To drive in the Cold Chain business to create a competitive advantage by extending the business to other services that can answer to consumers in the New normal and Next normal era who have changed their behavior from offline to more online At the same time, Flash Express IT team of more than 100 people.
It is also preparing to place a transportation system in the form of Cold Chain Management System, both in terms of fast optimization and tech adaption (application of technology to improve the system to meet the needs of users. and timely problem solving), Cloud computing (computing with technology), System infrastructure as well as the installation of a system to connect to the operating system (Application Programming Interface: API), Order Management System (OMS). This reinforces that we are a business that provides comprehensive e-Commerce services.
Fuse Post is an express delivery and distribution of temperature controlled products. that changed the business model from “Competitors become partners” To develop a strong transportation management system There is an efficient management system. and together to enhance the business sector and the economy to grow even more by this phenomenon Users will experience the expertise in reaching customers in all areas of the Thai Post. that are ready to deliver freshness to target groups across the country
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