Mr Yuthasak, centre right, is optimistic that Thailand’s privilege programme will remain competitive despite the price hikes.
Thailand Elite Card is preparing to raise its minimum membership price by 50% to 900,000 baht, from 600,000 baht.
The four new types of card will also remove the word “Elite” from their title, which has been used since the scheme began under the Thaksin Shinawatra government in 2003.
“We’re confident that we will not lose clients to neighbouring countries that offer a similar long-stay visa programme,” said Yuthasak Supasorn, governor of the Tourism Authority of Thailand (TAT) and board chairman of Thailand Privilege Card Co (TPC), the operator of the card.
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