Premiering on Monday, the campaign Chopard Loves Cinema comprises a series of video clips to be released over the coming months.
Like the brand’s Happy Diamonds campaign in 2021, this one stars Julia Roberts, who was initially the face of Chopard’s Happy Sport and Happy Diamonds collections.
Her role has now expanded to Chopard’s muse for its entire women’s watch and jewellery collection.
The stronger bond between the American actress and the sustainable luxury brand is celebrated by the new campaign orchestrated by James Gray, whose films include Little Odessa, The Immigrant and Armageddon Time.
The…
