Starbucks, one of Thailand’s most popular coffee chains, announced that the prices of its beverages will be increased by 5 baht at all of its stores across the country from today. One cup of coffee from Starbucks is now more expensive than Thailand’s national minimum wage.
The corporation says the reason for the price hike is due to the current economic situation, which, according to an official Starbucks statement, has caused the cost of operation and management to increase its prices.
Starbucks Thailand apologised for the inconvenience to all brand loyalists, stating that the company had tried to maintain the price to avoid impacting customers.
The price increase will apply to beverage items only. Other products, including desserts, coffee beans, ready-to-order soft drinks and drinkware, as well as add-on toppings such as syrups and…
