Recently, Sunthorn Thansap Company Limited, a manufacturer and distributor of brands “Kai Chae Brand” under the management of young businessmen like “Teerin Thanyawattanakul”, Managing Director of Sunthorn Thansup Co., Ltd. and TR Thai Foods Co., Ltd. celebrated their success under COVID-19 crisis Turn up the business to a positive growth of 5% by organizing the “KAIJAE RICE SPARK Fills Up Together” at Heritage Bangsaen Convention Center to thank customers, employees and supporters of Kai Bae Brand for 37 years.
“Teerin Thanyawattanakul” gave an interview to the media about the growth of this year of Kai Chae brand rice. That can seize the opportunity from the crisis From the amount of rice that people trust, Kai Bae Brand is rice that can be passed on to others with peace of mind. And the brand has good projects Who has always supported community hospitals and restaurant operators Including distribution of rice on the page of Kai Bae brand rice Let those who suffer from COVID be saved together.
“This year, Kai Bae brand rice Still achieving the target is expected by the end of this year, sales will reach 2,500 million baht, a 5% growth even in this situation. And next year, the target is to grow at 10-20%, which must earn more than 2,500 million baht, aiming to expand the business direction in all channels. Including expanding customer base more and more “
Teerin Thanyawatanakul said.
Executive Chicken Bae Brand Also said Due to the recent COVID-19 crisis, the brand has exported more rice to the European zone and is well recognized. This year started producing rice for export under the brand of chicken rice brand. It is premium grade jasmine rice. Pathumthani fragrant rice Including sticky rice That many countries pay attention to There will be a design and production of new packaging.
In addition to Chicken Chae Brand, this year, Teerin Thanyawattanakul is also a manufacturer of “Mae Napa Boiled Rice” which is becoming very popular in Europe, America and Asia such as Korea, China. Favorite Rice Porridge with Mae Napa brand There are many flavors to choose from, the special is it can be stored for a long time. Convenient to eat And most importantly Full of nutrients and high energy Available in many flavors Whether it is banana flavor, taro flavor, mango flavor, and purple sweet potato flavor, foreigners will love it.
“This year, the peak of Khao Tom Mud Mae Napa is approximately 80 million baht and is expected to continue to gain popularity. This is because many people choose to carry mushed rice as a carry-on food for trail running into the forest and camping because it is high-energy food. Suitable for extreme athletes who run at least 40 kg. “
The atmosphere in the event “KAIJAE RICE SPARK, fills the fire, steps together” was lively and was honored by “Sunthorn Thanyawattanakul”, Chairman of Sunthorn Thansup Company Limited, greeting the honorable guests There is also a special menu from Chef Yuki, a contestant on Top Chef Season 3, where this event has created a menu of Japanese rice into a special dish. And at the event, there will be a prize draw such as iPhone 12, 55-inch TVs and many more, culminating in a fun mini concert from “Peggy Srithanya”.
The end of each other is beautiful and full of energy for the next step of Kai Bae brand rice to become the brand of Thai Bantam Chicken brand that everyone can trust.
