Ministry touts events, soft power products
The Tourism and Sports Ministry said the target of 3.5 trillion baht in revenue and 40 million foreign arrivals this year set by Prime Minister Srettha Thavisin remains a challenge, but it plans to drive spending and longer stays through soft power products, events and safety measures.
Tourism and Sports Minister Sudawan Wangsuphakijkosol said to reach the revenue goal, it would require 2.3 trillion baht from 40…
