Bangkok Life Assurance (BLA) expects demand for health insurance to rise in 2022 following the economic recovery and interest rate hikes.
The company also plans to focus on unit-linked insurance, health insurance, and elderly and pension insurance products this year, according to Chone Sophonpanich, president and chief executive of BLA.
BLA revealed its business plan for the next three years yesterday under the slogan “A journey towards a sustainable future”, which focuses on five dimensions to improve the company’s competitiveness and sustainability.
Mr Chone said health and savings insurance will become more attractive this year as many central banks started to signal interest rate hikes, especially unit-linked products that combine life insurance with exposure to investment as they better meet customer demand for hybrid products.
He said unit-linked products…
