AP Thailand advises strategy pivot

AP Thailand advises strategy pivot

New behaviours require adaptation

Density, health and technology are three key factors for future residential development in the post-pandemic era that property developers should be concerned with, according to SET-listed developer AP Thailand.

Vittakarn Chandavimol, AP’s chief corporate strategy and creation, said many behaviours will likely disappear after the pandemic has passed. Some will remain and become normal.

“For many people, home is now more than just a home,” he said. “It’s an office for parents, a school for children, a restaurant or a gym for family. The home space is for all family members.”

He said these new uses are challenging for a condo unit as space is limited given the number of activities to do.

To solve this problem, common areas should be designed to…