Published 4 hours ago
Submitted by Alibaba Group
- Independent research shows lack of information and high prices are the main barriers for consumers to make more sustainable purchases
- Businesses can play a significant role in making it easier for consumers to make consciously sustainable choices and earn more trust from consumers
- Alibaba Group’s latest ESG report reveals that over 180 million consumers participated in carbon emission reduction through its carbon ledger platform
HANGZHOU, China, July 28, 2023 /CSRwire/ – A vast majority (73%) of consumers want to live more sustainable lifestyles, particularly among those living in emerging Asian markets (87%), but inconvenience and high costs are cited as main stumbling blocks to the adoption of sustainable lifestyles, finds the latest independent research commissioned by Alibaba Group.
The research, titled “The Sustainability Trends…
