The time of the countdown. We usually go out to socialize or have family activities. But with the condition that Thais want to reduce the risk of contracting COVID-19 This allows consumers to choose to stay home and access content online.
Tun Patthanaleelapanang, Chief Executive Officer, AIS General Customer Reveal the patterns of use on the network of AIS customers during the happy festival. New year’s eve Welcome new year From December 25, 2020 to January 1, 2021, it was found that more than 30% of the population had traveled to other provinces.
Due to surveillance of the epidemic situation of COVID-19 And turn to using data from the home network to communicate, deliver happiness, watch entertainment, shop online, as well as work as Work From Home or Work From Anywhere more clearly
In this regard, the data usage on Wifi of home internet has increased by more than 70% on popular social media such as Facebook which has complete feature for both LIVE and VDO including also found that there is the highest traffic of VDO content due to This year many places have stopped holding countdown events and are changing formats to allow more diverse experiences from 4K, VR and AR through all kinds of devices.
On the part of AIS itself, it found that the Virtual Reality (VR) concert at AIS 5G The Future of Virtual Celebration 2021, the New Year’s Eve, welcomes the last new year. more There is a total number of visitors through all channels, both 360 ° on the AIS 5G PLAY VR application, AIS PLAY, AIS PLAY BOX from 6:00 p.m., ready to view through Channel 3 HD without any interstitial from 22.20 Onwards, more than 5 million people.
This is the first time in Thailand that audiences can immerse themselves in the atmosphere over the years, both on a virtual online platform through the screen of a smartphone and TV at home. Emphasize the enhancement of experience for Thai people from home internet such as AIS Fiber and AIS 5G clearly “
Throughout 2020, digital usage has grown tremendously. The average customer data traffic increased to 17.2 gigabytes per month. AIS Fiber home internet in Q3 had a total customer base of 1.26 million, a 4.4% increase compared to the previous quarter. And considered to grow stronger than the market, which only grew by 1.2%
