Since last year, Breitling has put a spotlight on women, in both its watchmaking and campaigns.
In October, the Swiss watchmaker announced its Spotlight Squad, whose members Charlize Theron, Misty Copeland and Yao Chen represent women of purpose, action and style.
Leading figures from the world of aviation, exploration, cinema and sport previously teamed up for Breitling’s “Squad On A Mission” campaign.
A new regional campaign, “Chosen, Not Given”, is inspired by the progressive mindset of women who take charge of their passions and are decisive leaders of change.
The campaign is fronted by supermodel Cindy Sirinya Bishop from Thailand, singer Isabella Wong from Malaysia, and wakesurfer Cassandra Tan from Singapore.
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