Songkran is considered a festival that Thais and foreigners like to go out to meet, make merit or travel back home. and ordering products during hot weather that people do not want to leave the house The delivery channel is considered the most popular.
GrabMart, a quickcommerce ordering application, reveals the top 5 products that users order the most during the Songkran Festival as follows:
- steering wheel
- bird’s nest drink basket
- Nam-Ob-Solk
- fruit basket
- Fragrance and aroma products
Mr. Panomkorn Chirasathienpong Marketing Director, Grab Thailand said, “Songkran is one of the big festivals that Thai people pay attention to and influence their shopping behavior. Because it is a long holiday that most people leave to go back to their hometowns or go on vacation. They often buy products for use in parties or celebrations. Including being a souvenir for elder relatives and family members. This includes shopping through online platforms.
This year’s Songkran festival is likely to be more lively than in the past two years. after people came out to live normally Including the influx of foreign tourists after the opening of the country. and to contribute to the Songkran festival this year
GrabMart has partnered with merchant partners across the country in launching the ‘GrabMart Songkran Splash Pro’ campaign where participating merchant partners are ready to offer discounts of up to 20% and special! For GrabMart users who shop for 400 baht or more, get an additional 15% discount (maximum not more than 100 baht) just enter the SK100 code and enjoy free delivery on all orders for users. GrabUnlimited from 3 to 30 April
In addition, GrabMart has added a variety of products to welcome the summer. including summer fruits such as durian, mango, mayongchid, as well as cool items that everyone looks for during the Songkran festival, such as water guns, floral shirts, glasses, and waterproof cases. Including elephant pants, which are considered hot items that are gaining popularity among foreigners.
