BANGKOK–(BUSINESS WIRE)–UOB, The EM District and AEG are proud to unveil a revolutionary naming rights partnership, brokered by AEG Global Partnerships, that promises to reshape the live entertainment landscape in Thailand and the ASEAN region. Through this historic collaboration, “UOB LIVE,” a cutting-edge 6,000-pax capacity entertainment venue, will be established, poised to redefine the way people experience entertainment.
UOB LIVE, which will be located at The EMSPHERE shopping mall, will be a state-of-the-art entertainment venue that anchors a world-class shopping outlet, a diverse array of dining options, and comprehensive entertainment spaces catering to different interests and preferences. Additionally, ASM Global, a leading producer of entertainment experiences and the world leader in venue management, has been named managing operator of UOB LIVE, which will ensure the new…
