Travellers browse hotel deals at a fair. (Photo by Somchai Poomlard)
Thai tourists are keen to travel by taking advantage of promotional campaigns and have become price-conscious consumers when venturing out again during the post-pandemic period, according to a Booking.com survey.
Michelle Gao, Booking.com’s regional manager Mekong region, said even though Thai travellers display the strongest intent to take trips to nearby destinations accessible by cars (73%), which is higher than the global average at 58%, decisions mainly involve value and more flexible planning, as 85% of Thai respondents look for free cancellation.
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