Tuesday, December 19, 2023
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The Tourism Authority of Thailand (TAT) plans to generate a total revenue of 3.5 trillion baht by 2024.
2.5 trillion baht may arrive from international tourists and 1 trillion baht from Thai tourists.
Efforts will be made to enhance tourism quality, promote sustainable practices, and encourage more frequent and diverse domestic travel.
TAT plans to focus on boosting tourism in secondary cities. It is diversifying its approach to target markets like China, Malaysia, India, Russia, Taiwan, Saudi Arabia, and Southeast Asian countries.
Tourism Authority of Thailand (TAT) plans to enhance tourism quality, promote sustainable practices, and boost tourism in secondary cities.
They aim to reduce dependence on any single…